Cherry Grove The New Generation by American Drew

Believed to be the longest running traditional collection in the industry, Cherry Grove turns 50 and has never looked so good. The collection has been updated from time to time over the years to reflect changes in lifestyle, scale and fashion, but none so dramatically and fitting as this year.The original Cherry Grove suite introduced in 1960 reflected the timeless 18th century tradition in design and craftsmanship, with elegant Queen Anne styling. The 1960’s were a time of change, growth and personal success, and Cherry Grove was designed to resonate with a young, thriving nation.And resonate it did. In 1985 the collection celebrated its 25th anniversary as the best-selling 18th century collection in America.

While preserving the classic 18th century styling, American Drew continually updated the suite in finish, hardware, scale and the wide assortment of pieces offered.Through the years, the Cherry Grove collection has become legendary and often imitated. Inspired by furniture found in the mansions of 18th century Virginian lantations, the collection continues to hold true to America’s traditional values while also adapting to the changes in the lifestyles, socioeconomic issues, technology and aspirations of American consumers.Today’s collection of Cherry Grove is a fresh approach to traditional, updated with today’s functionality, style and scale. American Drew has taken a look at how people live, and put together pieces that although traditional, are functional and modular. The collection makes small rooms work like big rooms, taking functionality to a lifestyle level and allowing urban or scaled-down living spaces to become entertainment areas. The furniture takes advantage of vertical space with higher case heights.The updated line makes a bold, new statement with a dark cherry finish that sets off the fashionable colors and design schemes of today.This edition of the Cherry Grove collection is smaller in scale than prior collections, with plenty of curves and movement. It is casual, lighter in scale and designed to appeal to today’s upwardly-mobile, young urban professional and lifestyle; as well as those who are downsizing and want to maintain a traditional decor.It has enough tradition to say I’m successful and investing, and enough functionality to say I’m smart and modern.